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SWOT Analysis

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SWOT analysis

SWOT Analysis

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Keyword:   four
Context:   Stewart et al. focused on internal operational assessment and divided the four components into present (satisfactory and fault) and future (opportunity and threat), and not, as would later become common in SWOT analysis, into internal (strengths and weaknesses) and external (opportunities and threats).
Nodes:
    • components into present
    • future
    • not as would later become common in SWOT analysis into internal
    • external
Full context:   In 1965, three colleagues at the Long Range Planning Service (LRPS) of Stanford Research Institute—Robert F. Stewart, Otis J. Benepe, and Arnold Mitchell—wrote a technical report titled Formal Planning: The Staff Planner's Role at Start-Up. The report described how a person in the role of a company's staff planner would gather information from managers assessing operational issues grouped into four components represented by the acronym SOFT: the "satisfactory" in present operations, "opportunities" in future operations, "faults" in present operations, and "threats" to future operations. Stewart et al. focused on internal operational assessment and divided the four components into present (satisfactory and fault) and future (opportunity and threat), and not, as would later become common in SWOT analysis, into internal (strengths and weaknesses) and external (opportunities and threats).
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Polynym
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fascination

Source
James Westly
Area
Psychology
Mode
type
Depth
3
User
kemp
Polynym
SWOT analysis

SWOT Analysis

Source
Albert Humphrey
Area
Business Strategy
Mode
part
Depth
4
User
dane
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